Written on February 11, 2007 – 7:28 pm | by Stacy |
Dictionary of Corporate Bullshit Word of the Day
dial it down/dial it back: To reduce intensity; often used in reference to a person's behavior; to calm down, relax, or get a freaking grip for God's sake; new millennium version of "take a chill pill" or "chilling out"; when referring to a presentation or sales pitch, to be less aggressive, with the hope the audience will not be aware they are being snowed with a soft sell.
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